Abstract
Studies have shown that gamification increases motivation and user experience when it comes to a certain behavior or completing a process. Gamification is often deeply associated with naïve animations and stylized text. This paper addresses the effect that visual representation has on the motivation of a subject by measuring their motivation after completing a mundane process, with entertaining gamification elements as well as gamification elements presented in plain text. For the purposes of this study a within subject design was used to gather data. Participants completed a mundane task three times, once without any gamification elements, once with pragmatic feedback and once with entertaining feedback. After completion the participants filled out the same Likert scale survey. The results were evaluated using the Wilcoxon Signed-Ranks test method, indicated that there was not a significant difference in user motivation between the visually stylized and plain text feedback. If conducted on a larger scale, this discovery could lead to a reduction time and cost for gamification development.
Original language | English |
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Title of host publication | Proceedings of the 12th International Conference on Computer Supported Education |
Editors | H. Chad Lane, Susan Zvacek, James Uhomoibhi |
Publisher | Scitepress Digital Library |
Pages | 236-244 |
Number of pages | 9 |
Volume | 2: CSEDU |
ISBN (Print) | 9789897584176 |
DOIs | |
Publication status | Published - 30 Apr 2020 |
Event | 12th International Conference on Computer Supported Education - Vienna House Diplomat Prague, Prague, Czech Republic Duration: 2 May 2020 → 4 May 2020 Conference number: 12th http://www.csedu.org/Home.aspx |
Publication series
Name | International Conference on Computer Supported Education proceedings |
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Publisher | Scitepress |
ISSN (Electronic) | 2184-5026 |
Conference
Conference | 12th International Conference on Computer Supported Education |
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Abbreviated title | CSEDU 2020 |
Country/Territory | Czech Republic |
City | Prague |
Period | 2/05/20 → 4/05/20 |
Internet address |
Keywords
- Gaminification
- Effectiveness
- Education
- Feedback