Original language | English |
---|---|
Pages (from-to) | 845-848 |
Number of pages | 4 |
Journal | Management Decision |
Volume | 47 |
Issue number | 5 |
DOIs | |
Publication status | Published - 22 May 2009 |
Externally published | Yes |
Consumer behavior: buying, having, and being (8th ed.)
Nnamdi O. Madichie*
*Corresponding author for this work
Research output: Contribution to journal › Book/Film/Article review
4
Citations
(Scopus)