Abstract
Digital games have over the past few years have become increasingly important, particularly during Covid-19 lockdowns, not just as a way to spend free time but also in many more serious fields. One such area is healthcare, where applied games are increasingly utilized to educate individuals and encourage compliance with health measures, such as vaccination. This paper analyses several techniques for developing persuasive games that help change people’s attitudes and therefore their behaviours, in this case focussed on Covid-19 vaccination. These techniques are based on a covert approach to persuasion to avoid triggering individuals’ reactance and hence reaching a wider audience. Evaluation of the designed game shows promising results in terms of the impact of emotional engagement on attitudes toward vaccine uptake.
Original language | English |
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Title of host publication | Serious games |
Subtitle of host publication | Joint International Conference, JCSG 2022, Weimar, Germany, September 22–23, 2022, Proceedings |
Editors | Heinrich Söbke, Pia Spangenberger, Philipp Müller, Stefan Göbel |
Place of Publication | Cham |
Publisher | Springer |
Pages | 155-165 |
Number of pages | 11 |
ISBN (Electronic) | 9783031153259 |
ISBN (Print) | 9783031153242 |
DOIs | |
Publication status | Published - 15 Sep 2022 |
Event | Joint Conference on Serious Games 2022 - Bauhaus-Universität Weimar, Weimar, Germany Duration: 22 Sep 2022 → 23 Sep 2022 https://www.uni-weimar.de/de/bauingenieurwesen/forschung/jcsg-2022/ |
Publication series
Name | Lecture Notes in Computer Science (LNCS) |
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Publisher | Springer |
Volume | 13476 |
ISSN (Print) | 0302-9743 |
ISSN (Electronic) | 1611-3349 |
Conference
Conference | Joint Conference on Serious Games 2022 |
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Abbreviated title | JCSG 2022 |
Country/Territory | Germany |
City | Weimar |
Period | 22/09/22 → 23/09/22 |
Internet address |