Philanthropy in the global wine industry: an exploratory study : part 2 cross-national quantitative analysis

Sharon Forbes; Rosana Fuentes Fernández; Armand Gilinsky; Marc Dressler; Armando Maria Corsi

Philanthropy in the global wine industry: an exploratory study : part 2 cross-national quantitative analysis

Sharon Forbes, Rosana Fuentes Fernández, Armand Gilinsky, Marc Dressler, Armando Maria Corsi

Research output: Contribution to conference › Paper

Abstract

Purpose: This multi-national investigation examines the extent to which wine businesses are engaged in philanthropy, the types of donations provided, the nature of the recipients, and the amount that wineries are reportedly expending on these activities.

Design/methodology/approach: Researchers in five nations collected quantitative data from 408 wine businesses using an on line questionnaire; descriptive statistics are presented herein.

Findings: A majority of respondents engage in philanthropic pursuits, with minor national differences in participation rates. Respondents report that the number of requests for donations is increasing annually, concomitantly resulting in increased giving. The primary activities are donations of wine and, to a lesser extent, cash donations. Beneficiaries are most likely to be at a local or regional level, and a wide range of organisations are supported.

Original language	English
Pages	49-58
Number of pages	10
Publication status	Published - Jul 2017
Externally published	Yes
Event	10th International Conference of the Academy of Wine Business Research: People, performance & passion: evolving research perspectives - Sonoma State University, Rohnert Park, United States Duration: 25 Jul 2017 → 28 Jul 2017 Conference number: 10th

Conference

Conference	10th International Conference of the Academy of Wine Business Research
Country/Territory	United States
City	Rohnert Park
Period	25/07/17 → 28/07/17

Keywords

Philanthropy
Wine industry
Qualitative
Social responsibility
Strategy

Cite this

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title = "Philanthropy in the global wine industry: an exploratory study : part 2 cross-national quantitative analysis",

abstract = "Purpose: This multi-national investigation examines the extent to which wine businesses are engaged in philanthropy, the types of donations provided, the nature of the recipients, and the amount that wineries are reportedly expending on these activities. Design/methodology/approach: Researchers in five nations collected quantitative data from 408 wine businesses using an on line questionnaire; descriptive statistics are presented herein. Findings: A majority of respondents engage in philanthropic pursuits, with minor national differences in participation rates. Respondents report that the number of requests for donations is increasing annually, concomitantly resulting in increased giving. The primary activities are donations of wine and, to a lesser extent, cash donations. Beneficiaries are most likely to be at a local or regional level, and a wide range of organisations are supported. ",

author = "Sharon Forbes and Fern{\'a}ndez, \{Rosana Fuentes\} and Armand Gilinsky and Marc Dressler and Corsi, \{Armando Maria\}",

year = "2017",

month = jul,

language = "English",

pages = "49--58",

note = "10th International Conference of the Academy of Wine Business Research : People, performance \& passion: evolving research perspectives ; Conference date: 25-07-2017 Through 28-07-2017",

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Philanthropy in the global wine industry: an exploratory study : part 2 cross-national quantitative analysis. / Forbes, Sharon; Fernández, Rosana Fuentes; Gilinsky, Armand et al.
2017. 49-58 Paper presented at 10th International Conference of the Academy of Wine Business Research, Rohnert Park, California, United States.

Research output: Contribution to conference › Paper

TY - CONF

T1 - Philanthropy in the global wine industry

T2 - 10th International Conference of the Academy of Wine Business Research

AU - Forbes, Sharon

AU - Fernández, Rosana Fuentes

AU - Gilinsky, Armand

AU - Dressler, Marc

AU - Corsi, Armando Maria

N1 - Conference code: 10th

PY - 2017/7

Y1 - 2017/7

N2 - Purpose: This multi-national investigation examines the extent to which wine businesses are engaged in philanthropy, the types of donations provided, the nature of the recipients, and the amount that wineries are reportedly expending on these activities. Design/methodology/approach: Researchers in five nations collected quantitative data from 408 wine businesses using an on line questionnaire; descriptive statistics are presented herein. Findings: A majority of respondents engage in philanthropic pursuits, with minor national differences in participation rates. Respondents report that the number of requests for donations is increasing annually, concomitantly resulting in increased giving. The primary activities are donations of wine and, to a lesser extent, cash donations. Beneficiaries are most likely to be at a local or regional level, and a wide range of organisations are supported.

AB - Purpose: This multi-national investigation examines the extent to which wine businesses are engaged in philanthropy, the types of donations provided, the nature of the recipients, and the amount that wineries are reportedly expending on these activities. Design/methodology/approach: Researchers in five nations collected quantitative data from 408 wine businesses using an on line questionnaire; descriptive statistics are presented herein. Findings: A majority of respondents engage in philanthropic pursuits, with minor national differences in participation rates. Respondents report that the number of requests for donations is increasing annually, concomitantly resulting in increased giving. The primary activities are donations of wine and, to a lesser extent, cash donations. Beneficiaries are most likely to be at a local or regional level, and a wide range of organisations are supported.

M3 - Paper

SP - 49

EP - 58

Y2 - 25 July 2017 through 28 July 2017

ER -

Philanthropy in the global wine industry: an exploratory study : part 2 cross-national quantitative analysis

Abstract

Conference

Keywords

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Cite this