AbstractThis thesis focuses on the significant effect on business performance as a result of the dynamic connection between information technology (IT) strategy and business strategy. After an extensive review of the relevant literature, the important dimensions of the content and process domains of IT strategy and business strategy were identified and operationalised. Consequently, a conceptual model is developed to explain the structural relationship between IT strategy, business strategy and business performance. A Questionnaire survey was used as the main data collection tool within all the local oil companies in Libya.
The main findings of this research indicate that the position in the company does have an effect on views regarding the concept of business strategy/IT strategy, content of business strategy/IT strategy, and the process of business strategy/IT strategy. This is clearly an important factor to achieve their goals because IT strategies are a powerful source of competitive advantage. This study has made a contribution to knowledge, it raises and improves the understanding of the effect of IT on competitive advantage in Libyan oil companies and developed a model that pays attention to the content and process of dimensions of IT strategy and business strategy. This model can be used by Libyan oil companies and other companies in developing countries when using IT strategy and business strategy in their information systems investments.
|Date of Award||2013|
|Supervisor||Sabine Hotho (Supervisor) & Mohamed Branine (Supervisor)|